Customer Comes First
Unlike venture startups, we’ve grown because our customers find value in our products.
As an engineering team, we care deeply about how our customers and end users use our product. We focus on providing the right balance between ease of use and power-user oriented features. What this means is that engineers aren't building something just because their manager says so, but instead, everyone understands the use cases and how what they're working on brings value to the end users. By using the product and understanding our customer’s goals and behavior, we come to know the technology within this scope better than almost anyone else in the industry, and can therefore provide the best suggestions and strategy for how to solve problems.
Whether you’re an individual contributor or working on a team of 3, your product is basically like an independent business.
From ideation to execution to QA to maintenance to marketing, engineers really own the entire process end to end. Full ownership not only enables us to ship quickly (because you won't need to wait on code reviews or for product to sign off on your work), but it also hits on the best part of engineering: the high of creating, building, and shipping. Here is an example of what one of our engineers (Rahul Murmuria) designed, implemented, and deployed. Or take a look at Ad Intelligence below, which Dmitry Filimonov and Gavin Dinubilo built to provide app developers with insights to the marketing strategies of their competitors.
You can expect to build and ship a product every month or so.
Engineers here are energized by quickly iterating on ideas and then delivering products for our customers to use. As engineers ourselves, we know that knowing how much impact your feature or product will have on your user(s) is the best motivation, and we want to keep it that way. We don’t enforce deadlines because the desire to help our enterprise customers (like Zynga, SuperCell, or NBC) to make better, more informed decisions about their next investment is what fuels us. (We're pretty excited when we get press shoutouts too.)
We believe that data and metrics are the foundation of building trust and making impactful decisions.
We strive for integrity and accuracy to ensure that quality data is delivered to the market. We are metrics-driven in our decision-making both internally and externally. We want to make sure the decisions we make - we make with data and metrics backing it. We have Amplitude, Google Analytics, and Custom Grafana dashboards set up so that we can constantly monitor the effects of the changes that we make. We spent countless hours making sure we can trust the internal metrics, and that people have the metrics in place as their north star as they go about their day-to-day.
What is the overall company revenue? A lot of companies actually can’t answer this question. Arriving at a number that can be trusted can be very difficult because of different currencies, custom deal structures, and various payment methods. We constantly monitor and validate our
north star metrics (Daily Active Users, Revenue, Press mentions) and discuss our progress during every weekly All Hands meeting.
Flexible Work Arrangements
Please work whenever you’re most productive. That’s what we do.
On any given weekday, you’ll find engineers who are at the office at 9am and occasionally, some that stay until 9pm. Alex and Oliver (co-founders and engineers themselves) set the example by having different schedules and working from different places within the office or sometimes, from home. If you want to stake out in a private office one day and work from couch to couch the next, you’re more than welcome to. We purposefully do not have many scheduled, regular meetings so you don’t need to schedule too much around those. The best engineering work comes from providing some structure and some freedom so that you can decide what works best for you.
Friends Outside of Work
You should only work with people you'd share a chair lift with.
It’s not uncommon for people to play board games or video games together after dinner, or just hang out before heading home. We have company-wide events every quarter (think a weekend in Tahoe, escape the room, white water rafting, or flying trapeze) and people at the company are constantly organizing outings of their own. One of the best things about being a small company is that everyone knows one another and social connectedness makes coming into work something to look forward to.)
Thoughtful Office Layout
We’ve tailored our office space so that you can easily transition between focusing, collaborating, and socializing.
We were very particular when we last looked for new office spaces. The number one priority was finding a space that had a set of rooms for our engineering and data teams to work quietly, undisturbed by other departments. Today, engineers and data scientists work in adjacent rooms which facilitates spontaneous collaboration but also allows each team to find privacy when they need to. Our sales team is clustered together on the opposite end, near the common area because half the time, they’re visiting customers, on a call, or grabbing lunch with potential prospects. We have multiple communal areas for people to hang out or brainstorm, as well as a number of unoccupied conference rooms for more formal meetings or impromptu work sessions that require a quiet, uninterrupted space.
It might sound trivial but it really isn’t. Part of doing your best work means having the freedom to create your own schedule and the ability to structure your ideal work environment. We’re thoughtful about every big decision at Sensor Tower. Choosing the right office space was no different.
Committed to Personal Growth
As part of having a flatter organization, managers focus on pushing the power of authority down to others instead of pushing down information and communication messages.
We genuinely want to see everyone on our team grow, learn, and mature during their time at Sensor Tower. As an engineer, you don’t need to work at a given company, you should want to work there. We are especially conscious of this because we are a self-funded company. We don’t hire for the sake of growing our numbers and improving optics for investors. We don’t believe that hyper-growth without profitability is how we should measure success. Our focus and investments are in our team and in our product, because those are the foundation for healthy, sustained growth.
Open Source Contributor
We try as much as possible to give back to the open source community because so much of our work is dependent on it.
The best reward is people using and benefiting from our work. If it helps us be more efficient, we are thrilled to hear it’s helping others be the same. When it comes to open source, the proof is in the pudding. Check out our open source project for Sidekiq Throttled (which is concurrency and threshold throttling for Sidekiq) or our daterangepicker (gif below).